DayTwo is the first company with a clinically-proven treatment to safely and sustainably balance blood sugar, lower A1C, and reduce weight using food as medicine and leveraging the profile of a patient’s gut-microbiome, without the use of medications or surgery. Our innovations in nutritional biochemistry, data science and digital tools combined with our clinical expertise are shifting the diabetes treatment paradigm from management to reversal.
The Director, Content Marketing & Social Media will produce compelling and relevant content that delivers thought leadership, engagement, traffic and leads, driving acquisition and customer retention.
The ideal candidate is a creative marketing professional with a strong writing background, excellent story-telling skills, and relevant experience across the health and wellness industries.
To be successful, you’ll create a clearly defined content marketing strategy as well as relevant content, managing scalable, performance-driven campaigns that engage, educate and service our customers throughout their lifecycle.
The Director will have a keen sense of what types of messages, stories, conversations, and engagement models makes sense with different audiences, roles, and levels in the healthcare and nutrition verticals.
Your goals are to drive the growth of our user base and increase engagement among prospects and existing users. You will promote DayTwo’s product pipeline of diagnostic and therapeutic solutions (based on the microbiome) making it the preferred choice among employers, health plans and clinicians.